Graphic Identity Style Guide

Catherine Brown
Please direct all requests for digital files and other graphic identity inquires to cbrown@hamilton.edu. Please allow at least 3 days for a response.

The College graphic identity is an integral element of our messaging, whether placed on a website, a brochure, a piece of stationery, a uniform, an email message or a sign. When used consistently as a visual component of College communications, it strengthens the recognition of the College and reinforces Hamilton’s history and values.


Hamilton College Logo

Institutional logo: the primary College logo


Hamilton Wordmark

Institutional wordmark


Hamilton College seal: reserved for official use only


Hamilton Athletics Wordmark

Athletics wordmark: primarily for athletics use


Hamilton Athletics Block H

Athletics Block H: reserved for athletics use only


Hamilton Athletics logo: sport-specific versions available for varsity, club and intramural sports, and wellness activities


The marks that comprise our graphic identity are trademarked and their use must comply with the standards set forth in this style guide. Always use official graphics files; permission is not granted to alter any of the graphics.